Search engine optimization is the process of optimizing a website
to increase its ranking and positioning within search engine results.
Search engine optimization uses many techniques including making sure
that there is content relevant to the targeted search word or search phrase
in various key areas, and that search
engines find this content and list the site above other websites providing
similar services.
When a potential customer searches in search engines for
your service, are you listed first or are your competitors? A survey by the
Internet Association Bureau indicated that 85% of all Internet expenditure
went to the Top 20 sites and the Top 10 attracted 94%. If your
website is not in the Top 10 search engine ranking the loss of potential
business can be considerable. There are millions of sites competing for the
attention of Internet users, without the correct techniques there is a real
danger that your competitors site may be found in preference to your own.
We carry out a detailed and thorough investigation to identify how to
achieve top listings given any specific key words or phrases in all the
major search engines like Google, Yahoo, MSN and AltaVista..
We provide an analysis on the number of times people search for any
given key word or phrase to ensure the correct words are being optimized.
We analyze competitors websites to identify how to get listed above
them.
We build reciprocal links with similar companies to boost search
engine ranking (pagerank).
We carry out full optimization revisions and modifications and
manually submit to
all the major search engines and produce regular reports on the sites
search engine positioning.