Improve Your Email Delivery with Domain Authentication

When it comes to sending transactional emails like confirmations, quotes, and status updates, Limo Anywhere uses trusted third-party platforms like SendGrid to deliver those messages efficiently and reliably.

However, if your system email is set to a free address like @gmail.com or @yahoo.com, those messages are more likely to be flagged or rejected by receiving servers. Free domains can’t be authenticated, which makes them appear less trustworthy to email providers. Using a custom domain like reservations@yourcompany.com allows for proper verification and increases the chances your emails reach the inbox.

Think of It Like Mailing a Letter — with the Right Return Address

Imagine your email as a physical letter.

• You want to send information directly to your client — whether that’s a quote, a confirmation, or an update.
• Limo Anywhere acts like the post office, packaging the message and routing it appropriately.
• SendGrid is the trusted delivery truck that carries it to your client’s inbox.

If the return address on that envelope is a free email like yourbusiness@gmail.com, the delivery service can’t confirm it’s authorized to send on your behalf. That’s because you don’t own the domain, so it can’t be authenticated. Many receiving servers treat these emails as suspicious or spoofed and either send them to spam or reject them entirely.

What Domain Authentication Does

Domain authentication gives us permission to send email on your behalf in a secure, verifiable way. We’ll provide you with CNAME records to add to your domain’s DNS settings. These records act like a digital signature that confirms the message is legitimate and approved.

Once your domain is authenticated, your emails are much more likely to reach inboxes, avoid spam filters, and reflect the professionalism of your brand.

Why a Custom Domain Matters

In addition to resolving deliverability issues, using a domain-based email provides key long-term benefits:

1. Branding and Professionalism

A custom email address reinforces your brand and builds trust. Sending from johnsmith@gmail.com feels informal. Something like reservations@blacktietransport.com sends the message that you're an established, professional operation.

2. Better Email Reputation

Free email addresses share sending reputations with millions of other users. If someone else is flagged for spam, it can affect your messages too. Authenticating your domain gives you a unique, trusted reputation.

3. Control and Privacy

With free accounts, you're bound by the provider’s terms and data policies. A business email tied to your domain gives you more control over your communications, privacy, and access.

Get Started Today

To begin the domain authentication process, email support@limoanywhere.com with your domain name. We’ll send you the CNAME records to add to your DNS settings. Once those are in place, your domain will be authenticated, and Limo Anywhere will be authorized to send email on your behalf with improved deliverability and reliability.